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CBS may add programming to iTunes

5 February 2006 16:29 by James "Dela" Delahunty | 3 comments

CBS has confirmed that it is in talks with iTunes owner Apple Computer Inc., over the possibility of adding CBS programming to the current list of TV shows that iTunes offers to its customers. The talks were confirmed by CBS Digital Media president Larry Kramer in an interview with MarketWatch. This is part of a wider initiative by the company to attract new viewers of its content by making it available in a variety of formats.

This is more good news for Apple, as the company seeks to corner the demand for legal TV show downloading. The increasing interest in legal TV show downloading comes from years of rampant "TV piracy" on the Internet. The MPAA has targeted lawsuits at file sharers suspected of sharing copyrighted shows, even before any "real legal alternative" was offered to consumers.

CBS would probably prefer to be closer to Apple if its success in TV shows downloads will mirror in any way, the success of iTunes in music downloads. CBS will begin offering episodes of "Survivor" on the CBS website for $1.99 each, but unlike iTunes, you will only be able to view the content within 24 hours after ordering it.

Source:
Betanews

Permalink to this article

CBS adds primetime lineup to iTunes (10 June 2006)

iTunes gets Showtime content (7 February 2006)

iTunes: Countdown to 1 billion songs (7 February 2006)

Apple launches 1GB iPod Nano - slashes Shuffle prices (7 February 2006)

iPod success drives traffic to iTunes (23 January 2006)

iPod continues to dominate (15 January 2006)

Disney adds more shows to iTunes (4 January 2006)

iTunes sold 3 million videos (7 December 2005)

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Discuss this article!
iccee (Junior Member) 5 February 2006 18:48
Only 24 hours to watch it? That sucks... Just more proof that we are all living in an iPod nation. I swear I see more and more every day. Now don't get me wrong, iPod is a wonderful little piece of art, but I still see it as overrated. Also I think there needs to be more competition for it, and maybe with that we can see a price drop and even more developments for it and other mp3 players. [ + quote]
freshguy (Member) 5 February 2006 23:31
Quote: CBS will begin offering episodes of "Survivor" on the CBS website for $1.99 each, but unlike iTunes, you will only be able to view the content within 24 hours after ordering it. I want to see something a hell of a lot more entertaining than Survivor under that type of set-up. I think I'll stick to the other websites which offer much nicer visual content for half of the price. What makes them think that people will want to pay premium rates for this when even now they can't get anybody to watch that crap for free. So what's next? My guess would be a streaming audio network that lets you listen to any music format channel you like for the insanely low price of a nickel a note. [ + quote]
miraail28 (Newbie) 6 February 2006 13:30
$2.00 an episode? I hope CBS is reading this and I will tell them to stick that price up their rare end. Especially for survivor, please now if they charged .25 and episode than that wil be much better. [ + quote]