Online DVD rental site, Netflix is one of the few high-profile hi-tech IPOs in this year. Company listed today at NASDAQ after its IPO which brought company a nice pile of cash to operate with, exactly $82.5M.
IPO price was set at $15 a share, but in today's trading stock price was hovering around $17. Company operates one of the most successful new video rental business models -- it offers unlimited DVD rentals for users who subscribe to its service for $19.95 a month. Users choose movies they want from online catalog of over 60,000 movies and after they've selected their movies, discs are sent out using first class mail.