Recording industry giant continues to invest in audio CD protection schemes. It’s quite hard to see what’s the point or return on their investment since protections so far have had a minimal impact in online music piracy. Only conventional and legal home copying is affected, which insults consumers rights for the fair use of the product.
SunnComm Technologies, Inc.announced today it has entered into a strategic worldwide licensing agreement and revenue deal with BMG, the worldwide music division of Bertelsmann AG, to provide copy management technology to reduce piracy and the unauthorized duplication of music. The agreement between the two companies will enable the use of SunnComm's newest proprietary compact disc enhancement and copy-management system known as MediaMax(TM) CD-3 Technology.