The startup company ZillionTV has begun offering a media device and online service that it hopes will compete with much larger rivals Apple and Netflix in the online video market.
Interestingly, users can rent or purchase films full price or ad-supported content and even get to "choose their preferences for ads to provide more relevant content."
The service will also be an option for Internet providers and therefore there is only one upfront cost, a $50 USD activation charge.
Beginning officially in the fall, the service already has deals in place with Fox, NBC, Universal, Warner and other major content producers.






