Redbox to add Blu-ray releases in Q2

Written by Andre Yoskowitz @ 20 Feb 2010 4:22 User comments (6)

Redbox will begin adding Blu-ray titles to its 22,000 kiosks starting in the Q2 2010, says parent company Coinstar CEO Paul Davis.

So far, the company has been only testing Blu-ray releases in its kiosks.

"[Blu-ray] strengthens our position to meet consumer demand," adds Davis, although he concedes that they will not cost $1.00 like DVD releases do. When asked about the price, he said they have not determined a price, but they will "for sure be higher than our standard DVDs."

<Sony Ericsson rejected opportunity to build Nexus One >James Cameron announces DVD/Blu-ray date for 'Avatar'

6 user comments

120.2.2010 22:39

sno_crash

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In other news: shares of hard drive manufacturers surge suddenly on increased 2nd quarter sales.

lol

220.2.2010 22:59

blueboy09

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Meh, maybe $4 or $5 is what I'm seeing from Redbox. Move along, fellas, move along there's nothing to see here.

321.2.2010 01:27

DVDBack23

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Originally posted by blueboy09:
Meh, maybe $4 or $5 is what I'm seeing from Redbox. Move along, fellas, move along there's nothing to see here.

No way in hell would it cost over $3.

421.2.2010 02:17

Pop_Smith

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Quote:
Originally posted by blueboy09:
Meh, maybe $4 or $5 is what I'm seeing from Redbox. Move along, fellas, move along there's nothing to see here.
No way in hell would it cost over $3.

It can't cost over $3. I'd even bet it won't cost over $2.99. If it does then it's almost better to just go NetFlix ($10/month for one Blu-Ray at a time) since you could easily get more than 3 movies a month for the same price.

In contrast, you'd have to rent 9 movies a month via RedBox to equal a basic NetFlix DVD subscription.

Well I know most people use RedBox for the occasional movie the cost of a Blu-Ray rental still needs to be cheaper than $3 for this idea to work.

525.2.2010 14:59

Gnawnivek

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Yep, it has to be cheaper than $3... Even $2 is too much.

61.3.2010 16:39

tml311

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The Redbox Machines by me have blu ray already and they are only $1.50. I rent them all the time.

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Redbox to add Blu-ray releases in Q2

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