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Logitech admits Google TV is epic failure, drops price of Revue to $99

Written by Andre Yoskowitz (Google+) @ 01 Aug 2011 0:49 User comments (6)

Logitech admits Google TV is epic failure, drops price of Revue to $99 Google TV is a failure.
Logitech, makers of the Google TV-based "Revue" set-top box, lost $30 million in the Q1, following a disastrous $34 million loss thanks to the Revue and its accessories based on the device.

The Revue debuted last October for $250 and was instantly met with criticism for the price and the fact that Google TV was buggy. Additionally, the media companies put a death knell in the service when they began blocking free streaming content from their own sites, like Fox.com or ABChd.com.

New CEO Guerrino De Luca, replacing recently fired Gerald Quindlen, said this of the set-top (eWeek):

We launched Revue with the expectation that it would generate significant sales growth in spite of a relatively high price point and the newness of both the smart TV category and the underlying platform. In hindsight, there are number of things we should have done differently.


Additionally, the Revue has now been priced down to $99:

With the price barrier removed, we believe Logitech Revue is the most compelling connected TV offering in the market, especially with the expected release of version 2 of Google TV later this summer. All new and existing Revue users will automatically receive this update, which is built on Android 3.1. Among other benefits, V2 will offer a simplified user experience and access to many more apps, made possible by the booming Android Market.

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6 user comments

11.8.2011 1:53

Everybody just piggy backs off of Apple. Try to invent something new and worth having and there won't be an issue with sales. Apple is the only company with innovation. I'm willing to admit that even though I don't really care for their products because they are over priced and not really powerhouses as far as Ram, and Graphics cards are concerned.

21.8.2011 11:53
oappi
Inactive

@dab0ne
True while googletv could have been big thing if they made contracts with media companies like apple did with itunes, it might had been successful. At least for me it doesn't sound very interesting to watch youtube on televison. If they instead made iptv & streaming service, with good content bought from media companies with monthly billing or commercials & ads then i might be interested. Unfortunately what i hear is that media companies are just so greedy that it really isn't good business. but apple managed to do that with music industry so why wouldn't google pull that off with media companies?

Actual apple hardware isn't really that innovative. Tablets were introduced WAY before apple introduced them. No one cared about them then, when apple released them "followers" were pissing on them selfs on how innovative apple was (just one example). iphone (the actual phone) wasn't that innovative (touch screen phones already existed) but the gui was way ahead of mainstream brands. Only hardware that i could count as innovative was mac book air. Yes it is basically "normal" pc hardware like most their laptops and desktops with intel cpu, but the way how they made it that thin was very impressive.

31.8.2011 14:21

Originally posted by dab0ne:
Everybody just piggy backs off of Apple. Try to invent something new and worth having and there won't be an issue with sales. Apple is the only company with innovation. I'm willing to admit that even though I don't really care for their products because they are over priced and not really powerhouses as far as Ram, and Graphics cards are concerned.
Apple doesn't innovate anything. They copy other lesser known tech and then throw a billion dollar advertising campaign behind it. Apple is more of a venture capitalist than a tech company.

41.8.2011 15:49

Google TV...[INSERT NELSON LAUGH]

52.8.2011 2:03

They never had a chance at $250...you can get an xbox 360 does does the same things for the same price. If it had launched at $100, it still would have been a tough sell (the main competition being $100, smaller, and with lots of exclusivity deals), but at $250 it required hypnosis to get someone to buy one.

If these boxes hit $25 I will probably buy one...that is about all that they are worth.



625.10.2011 13:12
Mike Henken
Unverified new user

Originally posted by dab0ne:
Everybody just piggy backs off of Apple. Try to invent something new and worth having and there won't be an issue with sales. Apple is the only company with innovation. I'm willing to admit that even though I don't really care for their products because they are over priced and not really powerhouses as far as Ram, and Graphics cards are concerned.
You are delusional...

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