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Snapchat introduces new filters called World Lenses

Written by Matti Vähäkainu (Google+) @ 19 Apr 2017 11:49

Snapchat introduces new filters called World Lenses Snapchat has today announced that its instant messaging app will be receiving new digital candy to decorate your pictures and videos. Unlike the Lenses released two years ago the new World Lenses are not meant for selfies.
World Lenses are used for taking pictures and videos with your main camera and incorporate things like rainbows, cartoonish clouds, or decorated texts. New filters also allow users to plant virtual flowers on the lawn.

Snapchat definitely is on the forefront adding augmented reality to our messaging and the new filters just add on the lead. Others have, however, taken note and especially Facebook is looking to close the gap. In its last F8 conference Facebook unveiled new developer tools that allow similar filters to be used in their Stories application.

Meanwhile, to see what kind of filters the new World Lenses are check the video below.

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