Ever since Marissa Mayer took over as CEO of Yahoo in 2012, the company's stock and its reputation has soared.
The executive has made a plethora of acquisitions, mainly startups, each of which was supposed to help the company become "cool" again and keep up with current and future trends. Just two days ago, the company made such an acquisition, purchasing Vizify, a "data visualization startup" that allows you to turn your social media posts into interactive infographics.
Overall, since January 1st the company has purchased eight companies, none of which really fit into Yahoo's focus, at least not coherently as of yet.
The strategy of buying everything and anything does not appear to be paying off. Since Mayer's hiring, 31 of the 38 startups acquired have shut down or discontinued their services. Vizify will also be closing down their products, having already provided full refunds to customers.
One of the main reasons Yahoo was acquiring all these companies was not for their products or tech, but to take the young talent piloting the technology. Yahoo, like other tech giants, has had issues bringing in younger developers who prefer the free reign of a startup to a corporate bureaucracy.