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Sony web experiment to be released on DVD

23 June 2008 20:31 by Rich "vurbal" Fiscus | 4 comments

In 2009 Sony will be experimenting with web-based video. A new title called 'Angel of Death' will first be available as a series of 8 minute segments which will later be released together on DVD.

It's hard to understand exactly what Sony is hoping to accomplish aside from convincing potential viewers to follow a trail of breadcrumbs from one website to another. It doesn't seem to have any actual commercial use.

Apparently they're planning an entire series of titles which will start on the internet and then make the leap to either DVD or TV. In order for this to work they'd have to come up with titles that will both translate to episodic delivery and be interesting enough to keep viewers looking for the next episode several weeks in a row.

Sony is the only company that owns a major movie studio and a major record labels as well as being a leading manufacturer of consumer electronics and computer hardware, and even game consoles billed as home entertainment centers. You might expect a company with a presence in nearly every phase of the production, distribution, and consumer markets to have a comprehensive system for making money from their own content.

Instead Sony has failed at nearly every online venture. They haven't been able to develop a successful online music service or a content channel for PS3 owners, and now their experiments with online video look like nothing more than a promotional gimmick for driving traffic to the various corporate websites.

Permalink to this article | Topic: Online video

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windsong (Junior Member) 23 June 2008 22:18
Maybe its for the galactically dumb sheeple who don't (or won't) know how to download BT, Emule, XNews or Limewire? Thing is, there are far more idiots out there who will actually BUY Sony's downscaled drek and that will give Sony incentive to try and take up the cause of the RIAA/MPAA by shutting down the rest of us. [ + quote]
nobrainer (Inactive) 24 June 2008 3:00
*Quote:* Instead Sony has failed at nearly every online venture. They haven't been able to develop a successful online music service Media riddled in the worst DRM on the planet, paying these guys anything is supporting the MPAA, RIAA to screw us over even more and their equipment is no better than many other makes but 2x the cost that come from the same factory's, i wonder why? now they are embarking on another stupid marketing campaign. The BPI Are: SONY, UNIVERSAL, WARNER GROUP, EMI. The RIAA Soundexchange Are: SONY, UNIVERSAL, WARNER GROUP, EMI. The IFPI Are: The same anti consumer lot as listed above! The MPAA Are: SONY, UNIVERSAL, WARNER GROUP, DISNEY, PARAMOUNT, FOX. [ + quote] This message has been edited since posting. Last time this message was edited on 24 June 2008 3:02
blueroad (Newbie) 24 June 2008 14:47
*Quote:* *Quote:* Instead Sony has failed at nearly every online venture. They haven't been able to develop a successful online music service Media riddled in the worst DRM on the planet, paying these guys anything is supporting the MPAA, RIAA to screw us over even more and their equipment is no better than many other makes but 2x the cost that come from the same factory's, i wonder why? now they are embarking on another stupid marketing campaign. you forgot to mention it will undoubtedly fail :) [ + quote]
nobrainer (Inactive) 25 June 2008 3:45
*Quote:* you forgot to mention it will undoubtedly fail :) but even as anti-consumer that blu-ray is, ppl seem to be purchasing this propertarian, DRM global price fixing, format. so you never can tell what the sheep will purchase after a few adverts on the TV created by the MPAA telling us all, it's the best thing since sliced bread. you know unless you are doing something illegal DRM is not bad, unlike, blu-ray blocking connections (HDCP HDMI DRM), reporting your usage back to the studios (profile 2.0), self disables if a hack is found (other region discs now completely blocked vis SPDC DRM), and then reports this hack back to the studios including your ip address and unique serial number, and if you don't have your blu-ray connected upto the net you will be blocked from viewing any future content as new DRM is issued. so as its sony with their huge blogging workforce anything is possible! but lets hope both fail to a formats based around a consumer friendly approach. The BPI Are: SONY, UNIVERSAL, WARNER GROUP, EMI. The RIAA Soundexchange Are: SONY, UNIVERSAL, WARNER GROUP, EMI. The IFPI Are: The same anti consumer lot as listed above! The MPAA Are: SONY, UNIVERSAL, WARNER GROUP, DISNEY, PARAMOUNT, FOX. [ + quote] This message has been edited since posting. Last time this message was edited on 25 June 2008 3:47