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Apple Computer defends use of logo on iTunes

Written by James Delahunty (Google+) @ 05 Apr 2006 9:30 User comments (3)

Apple Computer defends use of logo on iTunes Apple Computer Inc. has defended its use of the Apple logo on iTunes advertisements and on the iTunes store itself. Apple Corps claims that Apple Computer is in violation of a 1991 agreement that limited how the company could use an Apple logo in the music business. Apple Corps is owned by former Beatles stars Sir Paul McCartney and Ringo Starr and the widows of John Lennon and George Harrison. The label is seeking unspecified damages and wants the logo dropped from iTunes.
However, Apple Computer fought back against the claim saying that under the 1991 agreement, it is allowed to use the logo to indicate "the source or origin of the hardware". Judgment in the case has been reserved and is expected after thew Easter holiday. "We say that Apple Computer has been using the Apple mark in connection with musical content," said Geoffrey Vos, a lawyer for Apple Corps. "It uses those marks on its music store site at the point of sale of the music content. It signs artists on its site in just the way a record company would."

However, Anthony Grabiner, acting for Apple Computer, stressed that the logo is not used to promote the music tracks, but the iTunes store and its download services. The company claims that it sells digital transfers and not physical music products and that means it is not breaching the 1991 agreement. "Apple Computer has the exclusive right to use the apple mark [in iTunes advertisements] if used to indicate the source or origin of the hardware and downloading services mentioned in the advert" said Mr Grabiner.

A judgment will depend on how the 1991 agreement is interpreted. Apple Computer Inc. argues that the "distribution of digital entertainment content" was permitted under the agreement but Apple Corps disagrees and Mr Vos claims that iTunes "was flatly contradictory to the provisions of the agreement."

BBC News

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3 user comments

16.4.2006 6:29

Apple Computer is clearly in the wrong and Apple corps is in a good place to tkae over Itunes or at least make tons of money off this,its going to be interesting to see what happens.

26.4.2006 20:12

I agree

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38.4.2006 14:01

Is that the logo that they are talking about to the right ?.. I also agree with zippy..the apple computer should not have control over itunes they need to worried aobut other things. Foe ex. the new ipods. They scratch like crazy.

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