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Update: Paramount rebate will include HD DVD

Written by Andre Yoskowitz (Google+) @ 23 Aug 2008 20:32 User comments (5)

Update: Paramount rebate will include HD DVD You don't hear too much about HD DVD nowadays, but it appears Paramount has not completely forgotten about their HD roots.
Paramount representatives have now announced that their previously announced upgrade rebate will also include applicable HD DVD titles.

To quote our original article on the rebate:

Paramount Home Entertainment has announced that it will offer a rebate to consumers to replace some of their DVD titles with Blu-ray versions of the same movie. The rebate value is $10, and will be offered for select Paramount and DreamWorks titles. Certificates will be placed in the packaging of the Blu-ray products, which must be filled out and mailed in along with the proof-of-purchase tabs from both the DVD and Blu-ray versions. The receipt for the new Blu-ray title is also required.

The rebate applies to purchases of the chosen titles before December 31st, 2009, and all rebate claims must be postmarked by Jan. 31st, 2010. The rebate will be offered first for Transformers, due out on September 2nd, followed by The Godfather: The Coppola Restoration on September 23rd, and then Sweeny Todd on October 26th. Other titles already announced are Stardust, Old School and Zodiac, which are not yet dated.

Owners of Blu-ray equipment are arguably more likely to buy new Blu-ray releases and than old catalog titles they already own on DVD. The Paramount rebate offer might provide enough incentive for viewers to upgrade their favorite DVDs to HD on Blu-ray. More offers such as this should, and most likely will be made by other studios over the next few years to push out more Blu-ray titles.

Same goes for HD DVD.

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5 user comments

124.8.2008 4:28

Awesome, I am glad they are applying this to HD DVD owners as well.

I am not sure how many HD DVD owners would want to re-buy the disks on Blu after dropping money on the HD DVD of the same movie but having this rebate could get you an extremely close, if not completely, free Blu disk if bought at on a sale or promotional offer.

The only other thing I would like to see done is having this "offer" applied to all HD DVDs released on Blu so those that choose to re-buy their collection on Blu may do so.


225.8.2008 7:03

This is what the media industry should do to keep customers, every time they do a new medium for the masses hand out rebates, why? becuse this aids the new medium in many ways.

320.10.2008 2:18

spam removed by loco

This message has been edited since its posting. Latest edit was made on 20 Oct 2008 @ 8:21

420.10.2008 2:27

spam removed by loco

This message has been edited since its posting. Latest edit was made on 20 Oct 2008 @ 8:21

522.11.2008 16:47

What nonsense. I have two HD-DVD players that were each under $100 to buy. They both work great and play both my DVD and HD-DVD movies great. Why would I ever want to upgrade them to BluRay? The BluRay format will die before my Toshiba HD-DVD players die.

Thanks, Paramount, but no thanks.

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