One of the grocery chains that has tested selling EZ-D discs, disposable DVDs that is, in a trial launched by Disney and EZ-D technology developer, FlexPlay, has decided to stop selling the discs.
According to the Texas grocery chain, H-E-B's representative, the reason for dropping the idea was simply the lack of interest from consumers. "It just wasn't a good fit for us," she said. "It didn't turn out to be an item that our customers were looking for."
This shouldn't surprise anyone -- priced between $6 and $7 per disc, it is far cheaper to rent a movie from Blockbusters and even pay the late fee, if feeling bit lazy.
Obviously environmentalists cheered the news and hailed H-E-B's decision to drop selling the discs that are, even as an idea, an environmental disaster. Disney hasn't decided yet whether it extends its current trials with EZ-D discs to nationwide distribution.
Source: Wired.com
This shouldn't surprise anyone -- priced between $6 and $7 per disc, it is far cheaper to rent a movie from Blockbusters and even pay the late fee, if feeling bit lazy.
Obviously environmentalists cheered the news and hailed H-E-B's decision to drop selling the discs that are, even as an idea, an environmental disaster. Disney hasn't decided yet whether it extends its current trials with EZ-D discs to nationwide distribution.
Source: Wired.com
