AfterDawn: Tech news

Price cuts boost Real sales

Written by Lasse Penttinen @ 24 Aug 2004 10:30

Price cuts boost Real sales One week after the announcement of significant price reductions, the Real Networks is already able to show impressive results. Since they began selling music for US$0.49 per song (or $4.99 for most albums) they already sold 1M music tracks.
Recently Real Networks has been weaving an aggressive strategy, clearly aimed towards the market dominating Apple iTunes. It's besides price reductions, they have introduced Apple iPod compatibility and signed deals with universities. A slap in the face for Apple - let's see how the fruit company responds.
Real and Apple came to loggerheads shortly after RealPlayer 10.5 was introduced in beta last month because the new software includes a technology, called Harmony, that allows songs downloaded from Real's music store to play on Apple's iPod devices. Apple has not licensed to third-parties the technology which enables songs to play on the iPod.

While the dispute between the two companies continues to simmer, Real is claiming booming sales at its online store. The company said it has sold one million songs in the last week, although it did not reveal how many songs it sold from the online store on average before the sale.
Source: ITworld.com

Previous Next  
Comments have been disabled for this article.

Latest news

Roomba Combo j7+ review - Clever trick allows robot vacuum finally to tackle home with rugs and carpets Roomba Combo j7+ review - Clever trick allows robot vacuum finally to tackle home with rugs and carpets (06 Jun 2023 9:19)
Roomba Combo j7+ is the very first Roomba model to combine robot vacuum with mopping features. And Roomba Combo j7+ does all that with a very clever trick, which tackles the problem with mopping and carpets. But is it any good? We found out.
Neato, the robot vacuum company, ends its operations Neato, the robot vacuum company, ends its operations (02 May 2023 3:38)
Neato Robotics has ceased its operations. American robot vacuum pioneer founded in 2005 has finally called it quits and company will cease its operations and sales. Only a skeleton crew will remain who will keep the servers running until 2028.
5 user comments
How to Send Messages to Yourself on WhatsApp How to Send Messages to Yourself on WhatsApp (20 Mar 2023 1:25)
The world's most popular messaging platform, Meta-owned WhatsApp has enabled sending messages to yourself. While at first, this might seem like an odd feature, it can be very useful in a lot of situations. ....
18 user comments
How to Enable Bluetooth on Stadia Controller How to Enable Bluetooth on Stadia Controller (11 Feb 2023 1:04)
Google shut down its streaming game service Stadia late last month and this means that some people have Stadia controllers lying around that seem to be of no use. That is fortunately not the ....
2 user comments
Guide: How to Kick Unwanted Guests from Your Netflix Account Guide: How to Kick Unwanted Guests from Your Netflix Account (26 Jan 2023 2:14)
Sharing a Netflix account with a person in a different location is possible and indeed very common, although the company doesn't necessarily enjoy this behavior from their customers. However, ....

News archive