Microsoft has today launched its new Zune player, hoping to effectively tackle Apple's iPod in the MP3 player market. The iPod currently has about 75% of the U.S. market and over half of the world market. The Zune is now available in the U.S. in just one model that comes in three different colours. The 30GB player is priced at $250.
As with any new gadget, this item has its fair share of praise and criticism, but since so many believe this is the first real challenge to the iPod, quite a bit of the feedback about the device is based on comparison between it and the iPod. Its inclusion of FM radio, wireless capabilities and its "slightly rubberised plastic" coating (which make it less prone to scratching and getting covered in fingerprints) have delighted some.
However, not all are convinced just yet. Firstly, the limitations on the wireless music sharing feature has fueled criticism. Also, the fact that music from online download stores like Urge, Napster, Rhapsody and even MSN Music (which is shutting down) don't work with the player despite all using Microsoft technology has gained frowns from consumers.
To purchase music that works with the Zune player, you must use the Zune marketplace (controversial iPod/iTunes tie anyone?). The Zune marketplace has its own currency where you buy music with points. To be more specific a single download costs 79 points which is the equivalent to about 99c. This system has been seen in use by Microsoft on Xbox Live.
Even this payment system has been subject to criticism because of the minimum number of points you can purchase at once. Never the less, Microsoft is an enormous corporation and has shown already it won't back down from the iPod without a fight. Microsoft also decided to give Universal a cut out of the Zune sales to get on its good side. The company is obviously trying to create more tension between Apple and record companies after they had disagreements about the pricing of songs on iTunes.
Source:
BBC News
However, not all are convinced just yet. Firstly, the limitations on the wireless music sharing feature has fueled criticism. Also, the fact that music from online download stores like Urge, Napster, Rhapsody and even MSN Music (which is shutting down) don't work with the player despite all using Microsoft technology has gained frowns from consumers.
To purchase music that works with the Zune player, you must use the Zune marketplace (controversial iPod/iTunes tie anyone?). The Zune marketplace has its own currency where you buy music with points. To be more specific a single download costs 79 points which is the equivalent to about 99c. This system has been seen in use by Microsoft on Xbox Live.
Even this payment system has been subject to criticism because of the minimum number of points you can purchase at once. Never the less, Microsoft is an enormous corporation and has shown already it won't back down from the iPod without a fight. Microsoft also decided to give Universal a cut out of the Zune sales to get on its good side. The company is obviously trying to create more tension between Apple and record companies after they had disagreements about the pricing of songs on iTunes.
Source:
BBC News
