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Kindle e-books outsell physical books on Christmas

Written by Andre Yoskowitz @ 29 Dec 2009 1:08 User comments (3)

Kindle e-books outsell physical books on Christmas According to an Amazon, Kindle e-books outsold physical books for Christmas 2009, a milestone.
"On Christmas Day, for the first time ever, customers purchased more Kindle books than physical books," reads the press release.

MSNBC brings up some good points however, as to why the press release may be more hype than substance:

* It's Christmas, so all of the Kindles that have been delivered over the past few weeks as gifts are finally meeting their owners. They're empty. They're hungry.
* There aren't any shipments going out on Christmas, so it doesn't make sense to place an order for a physical item.
* Amazon has been promoting the Kindle on its landing page for more than two years. This day was going to come eventually.

Regardless, it is a nice milestone for the Kindle device and all e-readers in general, which should continue to experience exponential growth over the next few quarters.

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3 user comments

129.12.2009 02:40

i cant really read their map(the one detailing where the international kindle can operate) quite well..anyone know if it'll work in Israel?

229.12.2009 02:56

I think the rise in sales is due to the fact that people now own the books they buy on the kindle...thanks to the DRM crack.

38.1.2010 01:28

then xmas 2009 was truly a black day for humanity.

"4 legs good 2 legs bad...
4 legs good 2 legs better"

You know the book.

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