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Analysts: Have iPad sales peaked?

Written by Andre Yoskowitz (Google+) @ 20 Apr 2014 21:13 User comments (1)

Analysts: Have iPad sales peaked? As a group, analysts appear to have called for the peak in iPad sales.
Consensus for the Q1 2014 is that iPad sales will fall year-over-year (YoY) by 0.7 percent.

Such a drop would be surprising for Apple, which saw over 20 percent growth in the last quarter for its refreshed iPad line.

Across the industry, the consensus is 19.3 million units sold, compared to 19.5 million YoY. Noted Apple enthusiasts Horace Dediu, Peter Misek and Gene Munster all had estimates at the high end of the range, above 21 million. Braeburn Group's Matt Lew came in with the low print at 15 million, although that is likely to get more visibility to the firm rather than a real estimation.

Unless Apple blows away these estimates, growth will have slowed significantly. Customers are likely waiting for the updated iPad Air and Mini with Retina models to be released in the Q3.

We will learn more this week following Apple's earnings report.


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1 user comment

123.4.2014 20:00

Considering the boring nature of all Apple products that never look or feel any different regarding the hardware units themselves or the lame OS X software that looks almost identical to what was used 15 years ago.

We as humans don't eat the same thing each day, we don't even drive the same route to work every why would someone want an Apple product that almost literally has nothing noticeably different from previous generations?

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