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Kodak signs new deal to keep supplying movie film to Hollywood

Written by Andre Yoskowitz (Google+) @ 06 Feb 2015 23:13

Kodak signs new deal to keep supplying movie film to Hollywood Following a campaign from some of the biggest directors in the game, Kodak has signed a new deal to keep movie film stock in use for the major Hollywood studios.
"Film has long been and will remain a vital part of our culture," said Jeff Clarke, Kodak chief executive office, in a statement. "With the support of the studios, we will continue to provide motion picture film, with its unparalleled richness and unique textures, to enable filmmakers to tell their stories and demonstrate their art."

Many new and upcoming films used actual film, including "Boyhood," "The Grand Budapest Hotel," "Interstellar," "Foxcatcher" and the coming "Star Wars: Episode VII - The Force Awakens," "Batman v. Superman - Dawn of Justice" and "Ant-Man."

Directors such as JJ Abrams, Judd Apatow and Quentin Tarantino all campaigned to make sure film stayed alive in an age that is quickly moving completely to all-digital. Apatow says digital and film "are valid choices, but it would be a tragedy if suddenly directors didn't have the opportunity to shoot on film. There's a magic to the grain and the color quality that you get with film."


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