AfterDawn: Tech news

Huawei in talks to sell its sister brand Honor

Written by Petteri Pyyny @ 14 Oct 2020 7:33

Huawei in talks to sell its sister brand Honor Huawei has been pushed to corner with U.S. export restrictions, blocking the Chinese telecom giant from using Android operating system in its phones. Furthermore, United States has made it very hard for company to develop new chips for its phones, as U.S. suppliers aren't allowed to provide any technology for the company for now.
According to Reuters report, company is now "resetting its priorities" and considers selling its youth-oriented sub-brand, Honor.

While relatively unknown in United States, Honor has been extremely successful brand on its own in many Western European countries. According to Reuters' sources, the sale would include Honor brand, R&D capabilities and supply chain management business.

Possible bidders for Honor business include three Chinese companies: Digital China which is already the distributor of Honor phones, Chinese electronics company TCL and Huawei's phone rival Xiaomi.



If Honor sale goes through, Honor would be able to use Android and other U.S. technologies in its line of phones, as the entire Chinese electronics industry isn't in U.S. crosshairs, just Huawei and handful of other players.

Honor btand accounted for 14.6 million phones in previous quarter, or appx. 26 percent of all Huawei's sold phones in that quarter. Honor phones have been traditionally targeted at lower-to-mid end of the market, where margins are very thin. Huawei itself would probably focus on flagship phones with its own brand if the proposed sale happens.

Previous Next  
Comments have been disabled for this article.

Latest news

VLC hits milestone: over 5 billion downloads VLC hits milestone: over 5 billion downloads (16 Mar 2024 4:31)
VLC Media Player, the versatile video-software powerhouse, has achieved a remarkable feat: it has been downloaded over 5 billion times.
1 user comment
Sideloading apps to Android gets easier, as Google settles its lawsuit Sideloading apps to Android gets easier, as Google settles its lawsuit (19 Dec 2023 11:09)
Google settled its lawsuit in September 2023, and one of the settlement terms was that the way applications are installed on Android from outside the Google Play Store must become simpler. In the future, installing APK files will be easier.
8 user comments
Roomba Combo j7+ review - Clever trick allows robot vacuum finally to tackle home with rugs and carpets Roomba Combo j7+ review - Clever trick allows robot vacuum finally to tackle home with rugs and carpets (06 Jun 2023 9:19)
Roomba Combo j7+ is the very first Roomba model to combine robot vacuum with mopping features. And Roomba Combo j7+ does all that with a very clever trick, which tackles the problem with mopping and carpets. But is it any good? We found out.
Neato, the robot vacuum company, ends its operations Neato, the robot vacuum company, ends its operations (02 May 2023 3:38)
Neato Robotics has ceased its operations. American robot vacuum pioneer founded in 2005 has finally called it quits and company will cease its operations and sales. Only a skeleton crew will remain who will keep the servers running until 2028.
5 user comments
How to Send Messages to Yourself on WhatsApp How to Send Messages to Yourself on WhatsApp (20 Mar 2023 1:25)
The world's most popular messaging platform, Meta-owned WhatsApp has enabled sending messages to yourself. While at first, this might seem like an odd feature, it can be very useful in a lot of situations. ....
18 user comments

News archive