Subscribe to AfterDawn's weekly newsletter.
Africast TV Provides Live Coverage of Kenya Election
NEW YORK, January 14 /PRNewswire/ --
- Broadcasts are being viewed worldwide by a growing audience of Kenyan
expatriates and Kenya-watchers
Africast Global Media Inc., the world's leading broadcaster of African
television over broadband Internet, is seeing a big surge in its viewership
by Kenyans around the world and others who are keenly interested in following
political developments in Kenya.
Africast (www.africast.tv) streams real-time and archived programming
from KTN, Kenya's premier TV network, to Kenyans in the Diaspora, for viewing
online on computers and via IPTV direct to television sets.
As their homeland braced for one of the most hotly contested elections in
its history, an increasing number of Kenyans abroad looked to Africast TV for
timely coverage of developments and results. Africast's live broadcasts have
enabled Kenyans in the Diaspora to participate in the election process
through programs such as "Race to State House," on Mondays at 9:40 pm local
time; "DEBATE 07," Wednesdays at 7:35 pm local time; and the country's
presidential debates.
"The response and the comments we are getting from viewers, including
some fairly lengthy notes of appreciation, have been overwhelmingly
favorable," says John Sarpong, Africast Chairman & CEO. "Never before has
there been a U.S.-based multi-media, entertainment and information network
devoted solely to quality Africa programming. Africast fills a void in the
global Africa media market by providing intelligent and appealing
entertainment to a community that is aware of its heritage and hungry for
quality programming."
At the peak of the election coverage, Africast TV reported 120,000 Kenyan
visitors to its site and 10,000 new subscribers. Africast currently provides
African programming to subscribers in 50 countries.
When measured by the number of agreements it has signed with African
ethnic channels (more than 40 channels in 25 African countries), Africast TV
is the world's leading broadcaster of African ethnic television over
broadband.
Africast TV, a subsidiary of Africast Global Media, Inc., offers diverse,
Africa-focused entertainment, multi-media and information services to U.S.
and worldwide audiences. For more information, visit www.africast.tv.
Contact: Michael Di Scipio
diassoc@worldnet.att.net
+1-203-966-6000
Web site: http://www.africast.tv
