Clash Magazine Hits the Perfect Ten!


LONDON, January 17 /PRNewswire/ --     Clash, the multi award-winning music magazine devoured by the
18-35 year old, culture vulture, download generation, is proud to announce
that it will now publish ten issues a year - stepping up from the original
six.

Due to popular demand, the increased frequency follows the
tremendous success through 2007 for Clash, a year of great exclusives and
unforgettable live experiences, and the launch of ClashMusic.com, the new
online hub of all things Clash.

The latest chapter of the Clash brand extension coincides with
the growth in readership witnessed throughout the last year, bucking the
trend in the successes of recent music publications.

Buoyed by the continuing quality of emergent sounds, the
additional issues will develop Clash's dedication to new music, endeavouring
to present the very best music from around the globe as it surfaces, and
cultivating its renowned Ones To Watch legacy. Furthermore, there will also
be ten front cover artists instead of the usual six, which means more
opportunity to present international icons and musical legends to the general
public. Last year's covers, bracketed by the electro charge of LCD
Soundsystem and Daft Punk, included indie wunderkinds Arctic Monkeys, stadium
fillers Foo Fighters and the incomparable Paul McCartney. 2008 promises even
more surprises and firm favourites.

The new website, ClashMusic.com, currently features a
selection of interviews, articles, reviews and fashion shoots from the Clash
archives and also exclusive web content including daily news, new release
information, reviews, features, an interactive forum and an artist directory
featuring over 600 names of popular to new breaking artists featured on the
site. Newly launched, the site will develop over the weeks ahead with the
addition of audio, video (via ClashTV, our dedicated visual zone) and
interactive galleries that allow the audience to upload and share their
media, vote on content and discover the best new unsigned bands via popular
vote. Amongst services also in development include: gig ticketing, integrated
merchandising and a music download service in conjunction with iTunes.

John O' Rourke, Publisher and MD, says: "We have achieved
excellent results in 2007, outperforming the sector significantly. Having two
dynamic platforms and increasing to ten issues, we can now provide much
higher value with far greater exposure. This creates motivation and we are
planning further expansion in 2008 through events, media partnerships and
projects overseas. We now have a far broader range of opportunities to offer
our clients and advertisers through events, ClashMusic.com and Clash
Magazine."

Clash Live incorporates the many facets of Clash's event
management. Last year saw the monthly Clash Club host live sets from the
likes of The Kooks and Supergrass, the bimonthly Sunday Sessions at The Lock
Tavern with bands such as The Magic Numbers and The View, while larger
projects included the Clash Stage at Lovebox festival, with The Bees and NYPC
among the performers. The Clash Stage returned at Iceland Airwaves festival
headlined by Ra Ra Riot and !!!, and back in March at SXSW in Texas with Jack
Penate, The Rumble Strips and a clutch of breaking British talents. Further
gig exploits in 2007 saw bespoke tours and event concepts for brand partners
with Hot Club De Paris and GoodBooks among others. The increased frequency of
the magazine will allow for more immediate editorial coverage and extra
opportunities for commercial support.

Clash's Editor, Simon Harper, concludes, "The progression of
Clash follows the shift in demand of our target audience - readers demand
more information and right now, and we've listened to their requests and
adapted for the times. The music industry continually innovates, and Clash
prides itself on keeping up and reflecting tastes and styles, so it's going
to be a very interesting, if rather busy, year ahead for us. Look out for
brilliant exclusives, unique content, exceptional interviews, and, as always
with Clash, expect the unexpected!"

http://www.ClashMusic.com

Notes to Editors:

Clash Music Group, which has its offices in central London,
Glasgow and Dundee, publishes Clash Magazine, a multi award-winning music
magazine sold in all quality newsagents across 30 countries worldwide, and
organises and promotes music events through its Clash Live business.

For all press enquiries, please call:
    Simon Harper on +44(0)207-734-9351

    For all commercial enquiries, please call:
    Brian Murnin on +44(0)207-734-9351

    For all publishing enquiries, please call:
    John O'Rourke on +44(0)1382-808-808

    Or contact us by email:
    @clashmusic.com

© PR Newswire Association LLC.

News archive

Subscribe to AfterDawn's weekly newsletter.