gsmExchange Wins International Deal From Vodafone


DUBLIN, February 5 /PRNewswire/ --     Web based trading company, gsmExchange.com has been commissioned by
Vodafone to develop a business-to-business platform that enhances the
purchase and distribution of mobile handsets worldwide.

Vodafone, expressed a need for an intra-company-platform that would help
them gain a competitive edge. This platform will ensure that Vodafone
operating companies coming across unexpected high demands for particular
handsets will have an internal exchange or channel to turn to when sourcing
stock to meet these demands. In turn, Vodafone operating companies that find
themselves over stocked use this site to promote their stock to other
Vodafone operating company's world wide.

The internet based Platform is called the "Vodafone Spot Market Trading
Platform". It works very much like a Commodity Stock Exchange, where offers
and requests are matched up, and buyer and seller can agree on the terms, and
conclude their transactions, quickly and efficiently online and within hours.

Today, the trading platform is servicing selected Vodafone operating
companies and plans to rollout the service in 2008 across the Vodafone
family.

gsmExchange is the brain child of Managing Director Essam Bishara, who in
the late 90s, recognised the need to link industry players, e.g. network
operators, distributors, retail chains to form a "stock exchange" for mobile
handsets. Today, gsmExhange.com has achieved industry leadership with over
20,000 members worldwide and approximately 500,000 handsets per day being
placed on the site.

The gsmExchange.com platform serves the industry wholesale and retail
channels on a global scale, supplying them with a valuable network with which
to trade. Furthermore, the volume of data thus generated gives their clients
a unique look into the workings and trends of the wholesale mobile handset
market.

"We have hit a key milestone in our development" commented Essam Bishara,
gsmExchange.com, Managing Director "We have had the challenging task of
creating a platform that was both easy to use and intuitive, that would also
integrate with the existing gsmExchange.com platform to provide a market data
feed. Moreover, a distributor can quite easily integrate their systems with
the platform, ensuring that all their offers and price lists are
automatically updated for Vodafone operating companies' benefit."

© PR Newswire Association LLC.

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