NYON, Switzerland, April 17 /PRNewswire/ --

- Delivering Complete Event Coverage to European Football Fans Across the
Globe

Produced by UEFA Media Technologies (UMET), the official
event website of UEFA EURO 2008(TM), euro2008.com has been launched as part
of a converged media offering for football fans. It can be found at
http://www.euro2008.com.

euro2008.com delivers comprehensive coverage of the tournament
to European football fans across the globe. The site is available in 10
languages - English, Portuguese, French, German, Spanish, Italian, Russian,
Japanese, Chinese and Korean - an increase of two languages from UEFA EURO
2004(TM).

The site is the result of a converged approach towards
production, as UMET software solutions feed the host broadcast operations and
also the web. The host broadcast operations will be a source of content for
the web offering, and in turn, the web will be a source of content for the
television production operations.

euro2008.com will become the natural focus for fans seeking
official tournament news, squad announcements, injury updates and venue and
travel information such as detailed information on all eight host cities, 3-D
stadium maps, vodcast guides, journey planners and detailed mapping
solutions.

The April release - marking 50 days until the start of the
final tournament on 7 June - sees heavy emphasis on the history of the
competition. Fans can use the graphic timeline to access extensive
information on the 12 previous tournaments, including match reports on all
173 final tournament matches since 1960 and profiles and unique images of
past winners and tournament stars.

The website will interlink video, audio text and photo
content, and will be a forum for user participation by giving users the
chance to leave comments and opinions on blogs and photo blogs as part of the
'Fanzone' section. Users can also share and rate photos uploaded to the site.

Users from around the world will be able to access
http://www.euro2008.com/mobile on their mobile devices.

Visitors to the site will be able to personalise their
experience online by drawing in official euro2008.com news feeds to their
personal page. There is also the capacity to push content onto existing
social network pages, and download widgets to enable content taken from
euro2008.com to be spread and shared across the internet.

euro2008.com also features a range of games provided by the
official tournament sponsors: visitors can play fantasy football, tackle the
video quiz challenge or vote for the goal of the day.

"The site offers multiple ways to experience UEFA EURO
2008(TM) around the key concepts of participation by the fans and
personalisation of the site for users," said David Farrelly, Head of Web and
Content at UEFA Media Technologies. "We will be inviting not only more
interaction and participation, but also a range of possibilities for fans to
customise the site according to their team, their location or their main
interests."

The Site In Numbers

4 Locations

Euro2008.com will operate from four offices in the four different
countries during the Euro 2008 tournament.

1) International Broadcast centre in Vienna

2) Basel - base for the core editorial team

3) London - live commentary and logging services

4) Munich - organisation of mobile products throughout the tournament.

Satellite bureaus delivering the multilingual services will also operate
from Cologne, Paris, Milan, Madrid, Lisbon, Riga and Hong Kong during the
event.

10 Languages

English, Portuguese, French, German, Spanish, Italian, Russian, Japanese,
Chinese and Korean.

37 Correspondents

as part of the Host Broadcasting Operations, 21 correspondents and 16 ENG
crews will be located in close proximity to the 16 competing teams, providing
live reports and video interviews direct from the stadiums and training
camps.

130 Journalists/Technical staff

There will be 130 journalists/correspondents, editors, producers, camera
crews and interpreters on site, all help with content delivery, and the
integration of the interactive community and personalised features.

30,000 Pages

30,000 individual pages will make up the site (excluding statistics and
data pages as these are too numerous to count)

Note to Editors:

UEFA Media Technologies SA is the service company created by
UEFA to provide all technology solutions, content solutions and assistance to
ensure the development of European football, to explore and exploit all
opportunities in the new media world and to assist the football family in
their technology developments.

Issued by Fast Web Media on behalf of UEFA Media Technologies

Contact:

    Rachel Pearse at Fast Web Media
    Phone: +44-161-831-04-15
    E-Mail: Rachel.pearse@fastwebmedia.com