Moneybookers Enables Social Fundraising on Facebook


LONDON, May 16 /PRNewswire/ --

- Application Provides Low Cost Fundraising And Money Transfer Service

Moneybookers, one of Europe's largest online payment systems,
is today launching a Facebook application that will enable its five million
account holders to more cost effectively send and receive money transfers via
their Facebook profile. While currently in beta, the application will be
available to all Facebook users at the beginning of June - enabling account
holders to rapidly and securely raise sponsorship money or charitable
donations, collect debts, demand participation fees or make payments to and
from anyone on Facebook.

The growth in social networking services, virtual worlds,
online gaming and user generated content has not only changed the way people
create and consume content, it has also changed the way people send and
receive money online. Indeed, the area of micropayments has recently seen
huge growth as users increasingly pay small amounts to consume items of
digital content such as music or avatars. Furthermore, new trends such as
social fundraising - raising donations or sponsorship via social networking
sites - have emerged.

However, not every internet user is willing to go to the
bother and risk of providing their credit card details to make such small
payments. The rise in identity theft, which has gone up 50% since 2003, has
made consumers increasingly cautious about giving out personal information
online. Furthermore, some users are put off by the fees that third party
payment services charge - even charitable fundraising services charge up to
5% on each transaction.

"With the Moneybookers integration on Facebook profiles, our
customers can now collect money their friends owe them or launch a
fundraising appeal with minimal hassle and without having to pay out
exorbitant fees to third parties", explains Martin Ott, Managing Director at
Moneybookers, at the first Facebook Developer Garage in Germany.

The ability to provide risk free micropayments is one of the
reasons why Moneybookers has recently since such massive growth. "Nowadays
people don't want to leave traces of their personal information everywhere
they go online," continues Ott. "The benefit of Moneybookers is that once
you've created a virtual account, you can rapidly and secure send and receive
money without having to give out personal information to anyone else. We're
now welcoming 9,000 new account holders everyday and our customers are
purchasing a wide array of content - from personalising their online avatars
to building their spaceship fleet for online games."

About Moneybookers

Moneybookers Ltd. (http://www.moneybookers.com) is one of Europe's 
largest online payment systems offering domestic payment options in 40 
countries and customer service in 12 languages. With almost 5 million account 
holders Moneybookers is one of the largest e-wallets worldwide. Moneybookers 
enables any business or consumer to securely and cost-effectively send and 
receive payments online, simply by using an email address. More than 9,000 
merchants use Moneybookers' gateway product, among them global ecommerce 
brands such as Skype, Foto.com, and QXL Ricardo. Dr. Thomas Middelhoff serves 
as the Chairman of the Board. Moneybookers was founded in 2001 in London and 
is regulated by the Financial Services Authority of the United Kingdom (FSA).

For more information please contact Toby Walsh at Rhubarb PR on
+44(0)777-337-4545

© PR Newswire Association LLC.

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