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British e-commerce Very Different From Elsewhere in Europe
COLOGNE, Germany, July 30 /PRNewswire/ -- - Based on Real Life Purchase Transactions, the Pago Report 2008 Highlights National Differences in Consumer and Payment Behaviour in European e-commerce British online merchants are increasingly attracting more international consumers. Whereas consumers from Germany make up over 95% of custom in German online shops, only 45% of customers in UK shops are from the UK. Nearly one third of international customers stem from countries outside Europe, like the USA or Asia. The Pago Report 2008 has just been published by Pago eTransaction Services, the international Acquirer and Payment Service Provider. This, the seventh edition of this respected report, entitled "Trends in E-commerce Purchasing and Payment Behaviour based on real Transactions", analyses developments in European online consumer and payment behaviour, non-payment risks and trends in important e-commerce industry sectors. Essays by prominent experts from the major credit card organisations, the Deutsche Bank, giropay and the University of Karlsruhe round off the Pago Report 2008. More information is available at http://www.ecommerce-report.de. The Pago Report 2008 is based on a selection of about 30 million purchase transactions processed through the Pago platform between October 2006 and September 2007. The report is based on real life purchase transaction and not on analysis of polls and surveys. An Overview of e-commerce Trends: * No real Christmas season in UK online business * e-commerce slowdown by British consumers at weekends * UK consumers buy online during office hours * Credit card dominates European e-commerce * New payment methods are becoming increasingly important for European e-commerce The complete Press Release: https://www.pago.de/index.php?id=3494 Press contact: dreimarketing GmbH Gernot Speck Pinienstr. 2 40233 Düsseldorf, Germany Tel.+49-211-984946-52 Fax.+49-211-984946-53 E-Mail: pago@dreimarketing.de
