LONDON, August 27 /PRNewswire/ --

- European Internet Audience Soars to More than 240 Million Visitors in 
June

- Regional Online Penetration Highest in the Netherlands and Nordic 
Countries

comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world,
today released the results of a study of the online behavior of European
Internet audiences based on data from the comScore World Metrix audience
measurement service, showing Russia as the fastest-growing Internet
population on the continent.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080115/COMSCORELOGO)

Fastest Growing Internet Audiences in Europe

The total number of European Internet users grew 8 percent during the
past year to 241.8 million visitors in June 2008. Russia ranked as the
fastest-growing Internet audience in Europe, up 27 percent to 17.5 million 
visitors, followed by France (up 21 percent to 31.5 million visitors), Spain 
(up 15 percent to 16.2 million visitors), and Ireland (up 15 percent to 
1.6 million visitors).

Growth of European Internet Audiences 
    Ranked by Year on Year Growth Rate* 
    Total Unique Visitors (000)** Age 15+  
    Home & Work locations 
    June 2008 vs. June 2007 
    Source: comScore World Metrix 
    
        Country           Jun-2007     Jun-2008     % Change 
    Europe                 223,922      241,847           8% 
    Russian Federation      13,791       17,490          27% 
    France                  26,106       31,463          21% 
    Spain                   14,074       16,245          15% 
    Ireland                  1,400        1,606          15% 
    Switzerland              3,743        4,183          12% 
    Denmark                  3,109        3,437          11% 
    United Kingdom          31,669       34,860          10% 
    Belgium                  4,807        5,237           9% 
    Italy                   17,905       19,455           9% 
    Sweden                   5,351        5,766           8% 
    Austria                  3,767        4,056           8% 
    Norway                   2,654        2,835           7% 
    Germany                 32,857       34,986           6% 
    Finland                  2,848        3,015           6% 
    Netherlands             11,287       11,227          -1% 
    Portugal                   N/A        3,618          N/A
    
    *  Rankings based on the 16 individually reportable European countries in 
       comScore World Metrix. European Internet audience figures are 
       comprehensive and include visitation from countries that are not 
       individually reportable.
    ** Excludes traffic from public computers such as Internet cafes or 
       access from mobile phones or PDAs.



Internet Penetration by Country

Internet adoption was highest in the Netherlands, where 82 percent of the
country's total population age 15 and older went online in June. Adoption
rates were also high in the Nordic countries, with Denmark (77 percent),
Sweden (76 percent), Norway (76 percent) and Finland (69 percent) rounding
out the top five.

U.K. Internet users spent the greatest amount of time online, averaging
28.5 hours per user per month, while German Internet users recorded the most
page views, averaging 2,906 pages per visitor. Although Russia had the
fastest-growing audience in Europe, it ranked near the bottom in terms of
penetration and page views.

European Internet Usage Overview 
    Ranked by Penetration of Total Country Population Age 15+* 
    Total Unique Visitors (000)** Age 15+  
    Home & Work locations 
    June 2008 vs. June 2007 
    Source: comScore World Metrix 
    
                Penetration of
                 Total Country           Average
                 population, Age        Hours per  Average Pages
    Country     15+ Online (%)***        Visitor    per Visitor
    Europe              39%                23.3        2,665 
    Netherlands         82%                23.4        2,884 
    Denmark             77%                16.8        2,406 
    Sweden              76%                21.7        2,901 
    Norway              76%                19.9        2,480 
    Finland             69%                20.0        2,644 
    Switzerland         66%                19.0        2,176 
    United Kingdom      65%                28.5        2,836 
    France              61%                23.3        2,544 
    Belgium             60%                19.9        2,343 
    Austria             58%                16.0        2,078 
    Ireland             49%                14.6        1,536 
    Germany             49%                23.2        2,906 
    Spain               47%                25.1        2,218 
    Portugal            41%                19.8        2,393 
    Italy               39%                18.8        1,971 
    Russian Federation  14%                16.0        2,091 
    
    *   Rankings based on the 16 individually reportable European countries 
        in comScore World Metrix. European Internet audience figures are 
        comprehensive and include visitation from countries that are not 
        individually reportable.
    **  Excludes traffic from public computers such as Internet cafes or 
        access from mobile phones or PDAs.
    *** Geographic population breakdowns supplied by U.S. Census Bureau, 
        2007.



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