NEW YORK, September 16 /PRNewswire/ --

- Bayer, Roche and Pfizer Top the List, According to a New Study from
Manhattan Research

- Cybercitizen(R) Health Europe Study Reveals How European Consumers Use
the Internet for Health Information

Manhattan Research, a leading provider of access to physician and
consumer opinions on the global healthcare market, reveals today the top
pharmaceutical web sites visited by European consumers. Bayer moves into the
top spot from last year's ranking at #2. Roche and Pfizer take this year's
second and third spots respectively.

Top 10 Global Pharmaceutical Corporate Sites
    Ranked by Number of European Consumer Visitors

    Position Company

    1.       Bayer
    2.       Roche
    3.       Pfizer
    4.       Novartis
    5.       Johnson & Johnson
    6.       GlaxoSmithKline
    7.       Sanofi-Aventis
    8.       Schering AG
    9.       Boehringer Ingelheim
    10.      AstraZeneca

Source: Cybercitizen(R) Health Europe v8.0, Manhattan Research, LLC

"In the absence of direct-to-consumer pharmaceutical advertising in
European countries, the Internet plays an important role in how healthcare
companies communicate with consumers. In 2008, 157 million European adults
turned to the Internet for health information, and pharmaceutical marketers
are looking to leverage the Internet and other technology to reach and build
relationships with these consumers," said Meredith Abreu Ressi, VP of
Research at Manhattan Research.

Cybercitizen(R) Health Europe is a syndicated multi-client study and
advisory service focused on key research topics and trends impacting the
European consumer health marketplace. The study was fielded online among
4,079 European consumers from the United Kingdom, Germany, Spain, Italy,
France, Belgium, Sweden, the Netherlands, Poland, and Portugal. For topics,
therapeutic segmentations, and additional product information, please visit
www.manhattanresearch.com/products/consumer/ccheu.aspx.

About Manhattan Research

Manhattan Research, a Decision Resources, Inc. company, is a leading
market research and advisory firm for pharmaceutical and healthcare
companies. For more information, visit www.manhattanresearch.com, email
sales@manhattanresearch.com or call +1-888-680-0800.

About Decision Resources, Inc.

Decision Resources, Inc. is a cohesive portfolio of companies that offers
best-in-class, high-value information and insights on important sectors of
the healthcare industry. Clients rely on this analysis and data to make
informed decisions. Please visit Decision Resources, Inc. at
www.DecisionResourcesInc.com.

All company, brand, or product names contained in this document may be
trademarks or registered trademarks of their respective holders.

For more information, contact:
    Manhattan Research                      Decision Resources, Inc.
    Maureen Malloy                          Elizabeth Marshall
    +1-212-255-7799                         +1-781-296-2597
    mmalloy@dresources.com                  emarshall@dresources.com

    Web site: http://www.decisionresources.com
              http://www.DecisionResourcesInc.com
              http://www.manhattanresearch.com