4D Selects C3 For 'Click & Call' Services


LONDON, February 26 /PRNewswire/ --

- UK's Largest Chat Provider Launches Premium VOIP Services Online

4D Interactive, the UK social media company, has today
announced that communications provider C3 will provide the hardware, software
and technical support for its premium Voice Over IP (VOIP) services.

4D will incorporate e new "Click & Call" technology into its
portfolio of premium chat, dating and spiritual services where C3's
technology will provide the vital link 4D's traditional audience of landline
and mobile callers and those accessing its services from the web.

David Lee, Managing Director of 4D Interactive says, "We have
spent over 15 years perfecting premium chat services to the point where we
are now the biggest non-adult voice chat provider in the UK. We're excited
about this investment because VOIP and other IP technologies such as Instant
Messaging will help take our brands truly global. C3 has been 4D's IVR
technology partner for some time and so this is really both a confirmation
and extension of that relationship."

Along with standard digital media outlets, Click & Call
services will be marketed through the use of widgets (interactive banners)
and other viral marketing techniques which will deliver 4D's services into
other web properties and social networks. Credit purchase transactions for
the service are being handled by Cybersource, with PayPal being introduced in
the near future.

John Wood, Joint Owner of C3 added, "Our partnership with 4D
has now taken a big step forward into VOIP and soft phone technology. We're
confident that 4D will become as big a success in the online chat world as
they have in Voice and TV."

C3 is a well-established supplier to the UK's value-added
services market. C3 provides mass-call handling systems for connecting
multiple communications channels, land lines, mobile phones or PC phones, and
linking these in with SMS and web-based services.

Click & Call services are currently undergoing Beta Trials on
4D's Kooma (http://www.kooma.co.uk) premium spiritual services brand and will
roll-out to its Chatbox and Gay Network chat websites later in 2009.

About 4D

- 4D Interactive is a UK social media company that creatively
connects businesses, people and content through mobile and landline phones.

- B2B products include phone-based Social Networking, Operator
Services, User-Generated Content & Telecommunications

- 4D also owns and operates Chatbox and Gay Network
(http://www.gaynetwork.co.uk), two of the UK's largest chat and dating brands
on TV, IVR, Mobile and Web. Kooma (http://www.kooma.co.uk) is 4D's leading
brand in the premium spiritual services market.

- 4D has been named "One To Watch In Mobile" by O2/Real
Business and appeared in the Sunday Times "Profit Track 100" list as one of
the UK's most successful companies.

- A privately-held company since 1993, 4D is based in Wandsworth, London
and is an active member of the Direct Marketing, Premium Rate and Mobile
Marketing Associations.

- 4D Press Releases and other news appear on our website. Visit:
http://www.4dinteractive.co.uk

About C3

- C3 develops multimedia technology platforms and the software
applications which drive them

- Since our founding in 1990 we have delivered communications solution in
over 26 countries.

- Our products enable businesses to automate call handling processes,
generate new revenue streams, improve call handling efficiency and lower
costs.

- We address multiple sectors including large corporates, SME's, service
providers, fixed line and mobile network operators, aggregators and the
public sector.

- Our clients include local authorities, hospitals, universities,
retailers, financiers, network operators, service providers, telecom
resellers, call centres and businesses of all shapes and sizes.

- Visit http://www.c3.co.uk

For further information about 4D please contact:

    Chris McLellan - Digital Media Manager
    4D Interactive Ltd.
    +44-(0)870-345-1159
    cmclellan@4dinteractive.co.uk

    For further information about C3 please contact:

    Sue Hunt- Head of Marketing
    C3
    +44-(0)1223-427-700
    sue@c3.co.uk



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