MANILA, March 26 /PRNewswire/ --     Bodog announced today that it has signed an exclusive brand license
agreement with Asian online gaming operator Haydock Sports Limited.

Headquartered in Manila, the capital city of the Philippines, Haydock
Sports is led by Managing Director Ian Dunning. Prior to assuming the helm at
Haydock, Mr. Dunning was Managing Director Asia at Victor Chandler, and he
brings a world-class team and vast regional experience and expertise to the
table. "We know that Bodog was considering a number of potential licensees,
but we were confident that Haydock would emerge from the exhaustive diligence
process as the premier choice of partners in the region," says Dunning.
"Obviously, we were pleased to be right."

The license arrangement between the Antiguan Bodog organization
(www.bodog.ag) and Haydock provides an exclusive license to the Bodog brand
for online gaming within Asia, and access to an immense portfolio of creative
assets and resources. Moreover, the agreement provides mechanisms to
cross-license proprietary technologies that will benefit both parties and,
ultimately, their customers.

"The Haydock team brings over a century of industry experience, coupled
with deep regional expertise. Asia is not a market for the faint of heart,
but we are absolutely confident that the fusion of the powerful Bodog brand
and technologies with our infrastructure and expertise will be simply
unstoppable. The synergies are tremendous."

Haydock Sports has been operating in Asia since 2006 under the authority
of an Interactive Gaming License issued by First Cagayan pursuant the laws of
the Republic of the Philippines. More recently, Haydock launched
www.9play.com, which offers cutting-edge Sportsbook and Casino products in
Chinese and in English to the Asian market.

"We expect to have a Bodog suite of products in-market prior to the start
of the next European football season," says Dunning. "The excitement of the
staff and of our partners to the news has, frankly, been overwhelming - the
game is about to change in Asia."

About Bodog

Bodog has its head office, and is licensed in, the Caribbean nation of
Antigua. The Bodog group of companies includes an online Sportsbook, Casino,
Poker Room and a suite of other world-class gaming products. Bodog does not
offer "for money" gaming services in North America. Gaming services offered
and operated in North America under the Bodog brand are made available
exclusively by Morris Mohawk Gaming Group.

About Haydock Sports Limited

Haydock Sports is a premier online gaming operation dedicated to players
in the Asian market. Licensed to offer gaming services worldwide pursuant to
the laws of the Republic of the Philippines, Haydock is headquartered in
Manila and is led by its Managing Director and industry veteran Ian Dunning.
Haydock's management team brings more than a century of experience in the
development and operation of online gaming products, and a wealth Asian
expertise. Haydock currently operates http://www.9play.com targeting the 
Asian market in both the Chinese and English languages, offering an array 
of games and betting opportunities including running ball on most major 
matches, world-class sports betting, and a live dealer casino providing 
the best in Baccarat, Sic Bo, Roulette and Crazy21 Blackjack.

http://www.bodog.ag

http://www.9play.com