LinkShare Fashions NET-A-PORTER.COM Partnership


LONDON and NEW YORK, September 19 /PRNewswire/ --

- Launch of affiliate program to support online sales growth

LinkShare, a worldwide leading pay per action (PPA) affiliate, search and
lead generation marketing company, announces an exclusive partnership with
the luxury online fashion retailer, NET-A-PORTER.COM in both the US and UK.

LinkShare's partnership will both support the recently launched
NET-A-PORTER affiliate program in the US, and further strengthen and build
NET-A-PORTER's existing UK affiliate program revenues and affiliate
relationships.

NET-A-PORTER chose LinkShare for its proactive outsourced service
offering and its reliable tracking technology platform. Alongside LinkShare's
service and technology, NET-A-PORTER will be able to leverage LinkShare's
international performance marketing expertise and worldwide affiliate
network, which is currently one of the largest in the affiliate community.

Mario Muttenthaler, online marketing manager at NET-A-PORTER says, "Our
partnership with LinkShare will underpin the launch of our US affiliate
program, and support further business growth of our existing UK sales as well
as the UK retail sector. LinkShare offers access to a wide affiliate
community that we did not have access to before. With its proactive resources
and expertise, LinkShare will help us drive additional online sales and
expand our mindshare with the UK and US consumers. We are excited about
building a long-term relationship with LinkShare and the success that we know
will follow."

"We are delighted to be working with NET-A-PORTER in both markets and to
support their online marketing programs," says Kevin Kozinchik, director of
LinkShare Europe. The partnership increases both our presence and awareness
in the UK retail sector, and it gives us the opportunity to utilize our
experience growing affiliate programs for luxury brands like NET-A-PORTER,
all of which we are excited about."

The NET-A-PORTER partnership adds to LinkShare's 34 UK advertisers,
signed in less than a year, along with its 500 plus industry leading US
advertisers. With LinkShare's wide-reaching network and accurate tracking
technology, NET-A-PORTER will be able to leverage LinkShare's 10 years of
affiliate marketing expertise, affiliate relationships and distribution tools
to drive quality web traffic to its portal and increase online sales in both
markets.

About LinkShare Corporation

LinkShare Corporation provides ecommerce businesses with a vast, high
quality pay-per-action marketing network, along with expert consultative
services and patented technology. LinkShare's cost-efficient pay per action
(PPA) affiliate, search and lead generation campaigns acquire new customers,
increase revenue and drive results. LinkShare clients are Fortune 500 and
prominent companies doing business online, including J.C. Penney, 
1-800-Flowers.com, American Express and Avon Products. LinkShare was
founded in 1996 and is headquartered in New York City, with offices in San
Francisco, Chicago, London and Tokyo.

About NET-A-PORTER.COM

NET-A-PORTER.COM was launched in June 2000 and has since successfully
established itself as the world's leading global online luxury retailer.
Presented in the style of an online fashion magazine, NET-A-PORTER.COM
features each season's key trends, helpful editors' tips and expert style
advice. With luxury packaging, free returns, same day delivery in London, 
New York City and express delivery to the rest of the world, 
NET-A-PORTER.COM provides an unparalleled level of service and designer 
offerings to online shoppers.

Web site: http://www.linkshare.com

© PR Newswire Association LLC.

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