LONDON, June 22 /PRNewswire/ --     eSearchVision announced yesterday the release of V5, the latest version
of the company's widely used SEM campaign management application. V5 promises
to make creation, modification and overall management of SEM campaigns faster
while also removing restrictions in data organization. The application is
integrated with all major search engine APIs (Google, Yahoo!, MSN, Ask, etc.)
and allows efficient campaign management across all of these search engines
in one user-friendly interface.

Through advanced bidding strategies, extensive tracking solutions and
customized reporting options, V5 is strategically designed around maximizing
quality score and efficient workflow. What really sets V5 apart, however, is
a feature called Catalogue Management. Paid search initiatives are typically
built around campaigns, adgroups and keywords, a practice that does not
always make sense from an advertiser's business perspective. To combat this,
V5's Catalogue Management tool enables advertisers to organize data according
to business segments by tagging each campaign, adgroup or keyword with a
unique value (i.e. brand, product, promotion). These tags are then used to
sort and export data, allowing advertisers to evaluate campaigns based on
their business structures. In addition, Catalogue Management is integrated
with V5's bidding technology so that advertisers can define bidding
strategies at the campaign, adgroup, keyword or catalogue level. With both
custom tagging and bid integration, V5 allows not only evaluation of search
engine performance indicators (campaigns, adgroups, keyword) but also true
business indicators (Catalogues).

"V5 is a new generation of SEM management solutions. With revolutionary
workflow, it takes account structure to the next level and allows us to
transcend the current constraints of SEM. Further, with V5, advertisers and
agencies will also be able to integrate inventory data which will
automatically affect bid strategies and price. This feature, coupled with our
suite of Autobid products, ensures you are maximising ROI for the product or
service offered." - Derek Anderson, UK Managing Director

Through continuous development of its in-house technology and
optimization methodologies, eSearchVision consistently maximizes ROI for its
clients. The company is flexible with a wide variety of service levels from
full agency support to technology licensing.

About eSearchVision

eSearchVision is a search engine marketing agency and global technology
company used by many of the largest brands across the world. Through
continuous research and development by a team of engineers and quality-score
expert account managers, the eSearchVision platform is at the forefront of
paid search management technology. Founded in 2004, eSearchVision is a global
company with offices in San Francisco, New York, Ann Arbor, Paris, Madrid,
the UK and Munich.

For additional information on V5 or to set-up a free demo, contact Derek
Anderson at +44(0)207-993-6857, derek.anderson@esearchvision.com or visit
http://www.esearchvision.com.