VIENNA, July 10 /PRNewswire/ --     The Magic Moments of Poker (https://poker.bwin.com/poker.aspx) continue
with their tour of this year's greatest events. The most recent stop was on
PokerIsland, where special guest Luca Toni and a program packed full of
excitement were waiting at the poker villa. Young Spaniard Ivan Garcia Garcia
triumphed at the poker table and will now be playing for a $100,000 bwin
Poker team membership.

Guest at the PokerIsland villa was Luca Toni, star player of FC Bayern
Munich. The program included poker sessions on the sailing yacht and visits
to the most exclusive clubs and beach parties. The highlight of the event: a
visit to PokerIsland, where stars including the Pussycat Dolls or Lady
Gaga have already been guests. "It was the best week of my life! This is how
real poker superstars must feel," said Ivan Garcia Garcia, who also scored a
success at the poker table during his Magic Moment on PokerIsland.

More information on this event is available at 
http://www.magicmomentsofpoker.com

Main prize: $100,000 bwin Poker team membership

One player will get to qualify for the Grand Final at each one of the
Magic Moments of Poker events. There, the winner will walk away with a
membership on the bwin Poker team. This means all-inclusive packages
(accommodation, participation fees, etc.) valued at $100,000 for the world's
most important international poker tournaments such as the WSOP and WPT.

The players also star in their very own Magic Moments of Poker show. The
action at the televised poker tables is broadcast to millions of viewers
tuning in around the world.

Next stop FC Bayern Munich

The next stop on the Magic Moments of Poker tour will take us to the
record-breaking champions FC Bayern Munich. Qualification via Freeroll
tournaments is possible until 18.07.2009, at
http://www.bwin.com/magicmomentsofpoker

The bwin Magic Moments of Poker (
https://poker.bwin.com/public.aspx?aid=26650) tour will be stopping off at
some of the biggest football clubs and top sporting events in Europe: Real
Madrid, AC Milan and FC Bayern Munich, EuroBasket 2009, a MotoGP racing
weekend in Jerez or even an action-packed stay on PokerIsland. With the
cameras rolling, the qualifiers will get to put their poker skills to the
test.

New website for media representatives

The website http://www.bwinpressevent.com offers exclusive picture
material as well as videos of the televised Magic Moments of Poker show to
download.

The upcoming Magic Moments of Poker stops

    August
    FC Bayern Munich
 
    September
    EuroBasket 2009

    October
    "Train and Meet" Real Madrid

    December
    Grand Final in Vienna



Company Information

The bwin Group has over 20 million registered customers in more than 25
core markets. On a number of different platforms, the Group offers sports
betting, poker, casino games, soft and skill games, as well as audio and
video streams of top sporting events such as the German Soccer League. The
holding company bwin Interactive Entertainment AG is listed in the ATX on the
Vienna Stock Exchange (ID code BWIN, Reuters ID code BWIN.VI), and as the
parent company provides various services such as software development,
marketing, communications, human resources and finance for its subsidiaries
and associated companies. The operational business of the bwin Group is
carried out by subsidiaries and associated companies on the basis of licences
(e.g. Germany, Italy and Gibraltar). Full details about the Company can be
found on its investor relations website at http://www.bwin.org.