Examiner.com Acquires NowPublic;


DENVER, September 2 /PRNewswire/ --

- Merges Examiner.com's Breadth of Content with NowPublic's Technology to
Deliver Unparalleled Hyperlocal Offering

Examiner.com (www.examiner.com), the insider source for everything local,
has acquired Vancouver-based NowPublic (www.nowpublic.com), a pioneer in
user-generated content and the largest participatory news network in the
world.

Examiner.com, whose audience has grown more than 200 percent since the
beginning of the year and now has more than 15,000 Examiners (Examiner.com's
expert writers) in 109 U.S. cities, is the industry leader in creating local
content, and will leverage NowPublic's innovative search and publishing
technology to solidify its leadership position in providing local news and
information, delivering on the long-held promise of relevant, robust
hyperlocal content to both consumers and advertisers.

"Every day we hear discussions about whether hyperlocal content will ever
be scalable, sustainable or profitable as a business entity," said Rick
Blair, CEO of Examiner.com. "Examiner.com is rapidly becoming the solution to
the hyperlocal puzzle. In the last year we have created the depth of content
consumers and advertisers expect. With the acquisition of NowPublic, we have
the technology to further engage our community of over 17 million unique
visitors per month and distribute our stories in new and innovative ways."

Among the technologies Examiner.com will adopt from NowPublic are its
Emmy nominated real-time mechanism for scanning online conversations,
world-class open source technology Drupal, and an enhanced publishing
platform for Examiner.com contributors, who are projected to grow to over
30,000 by the end of the year.

"The NowPublic focus has always been on providing individuals, whether
they are amateurs or professional journalists, the tools they need to quickly
and easily contribute their perspectives on the issues of the day and the
topics that interest them and their community," said Leonard Brody, CEO and
co-founder of NowPublic. "By combining our tools and audience with
Examiner.com's established, vetted, local content-generators, we are enabling
Examiner.com, which has already seen incredible success, to further succeed
in providing a site that attracts experts as contributors, passionate readers
and the advertisers that want to reach them."

In addition to the integration of NowPublic's technology, Examiner.com
will also actively recruit new Examiners from NowPublic, focusing
specifically on NowPublic's "professional amateur" contributors as well as
its bevy of international writers, including its strong Canadian presence.
NowPublic will also serve as a testing ground for new Examiner.com programs
and ideas.

Examiner.com and NowPublic will operate independently, retaining their
unique offerings and brands.

More information on becoming an Examiner is available at
http://www.examiner.com/about_examiner/?cid=PR-nowpublic.

About Examiner.com

Launched in April 2008, Examiner.com serves 109 markets across the
country and is the insider source for everything local. Examiner.com's
content is contributed by Examiners; passionate, informed, and knowledgeable
local influencers. Examiner.com is a division of the Clarity Digital Group,
LLC, wholly owned by The Anschutz Company, a Denver-based investment company
with a broad array of assets in print and digital media; live sports and
entertainment; hospitality; film production and exhibition; wind energy
development and transmission; as well as ranching and oil/gas exploration.
For more information, visit Examiner.com.

About NowPublic

NowPublic is a crowd-sourced, participatory news network that mobilizes
an army of reporters to cover the events that define our world. In its short
history, the company has become the largest news organization of its kind
with contributing reporters in more than 6000 cities and 160 countries. The
Guardian has named NowPublic.com one of the top five most useful news sites
on the Web and TIME Magazine named it one of the Top 50 Websites for 2007.
NowPublic Technologies Inc. is a Vancouver-based company. The company owns
and operates NowPublic, which showcases its platform for citizen journalism.

© PR Newswire Association LLC.

News archive

Subscribe to AfterDawn's weekly newsletter.