NEW YORK, September 22 /PRNewswire/ --

- Recipe for Successful Advergames Now Available

NEW YORK, September 22 /PRNewswire/ --

c2w Inc, a division of global top 20 online games business Games2win,
today announced the launch of http://www.GameWok.com, an online advergaming
platform available to brand owners, interactive marketing specialists, media
planners and digital agencies. GameWok.com offers easy-to-use solutions for
all advergaming needs, while maintaining entertainment value and timely
delivery for brand launches and campaigns.

A "do-it-yourself" portal, GameWok.com simplifies the complex process of
advergame development by providing an easy four-step process from concept to
completion. Through GameWok, marketers have access to a 40-person team of
talented and experienced game developers, creative writers, artists,
programmers and customer service professionals.

"In today's economic climate, marketing tactics must be cost-efficient
yet have positive ROI," said Raj Menon, COO, c2w Inc. "As online casual
gaming continues to soar, advergames have become an effective and engaging
tool for communicating with audiences. GameWok.com is a seamless online
'order-to-delivery' platform that serves brand owners and their agencies,
providing affordable, high-quality advergames in a streamlined and efficient
process."

GameWok offers a variety of game examples and art styles to choose from,
and both pre-set or customized price packages are available to meet every
need, no matter how big or small the budget. A customized advergame can be
delivered in less than three weeks, versus the typical three months it can
take to develop without the GameWok tools.

"The thought behind GameWok is to make the process of creating and
implementing an advergame as easy as tossing ingredients into a wok and
quickly cooking up a ready-to-consume game," added Menon.

For images of the site, contact information and a complete video walk
through, visit http://www.gamewok.com/pr

About c2w Inc.

A pioneer of advergaming, c2w Inc. has created over 1800 customized
solutions for almost all the Fortune 500 brands since 1999. GameWok intends
to leverage the vast experience, art repositories, gaming engines and
communication insights that the company has accumulated over the years to
deliver instant and world class solutions to global clients. c2w Inc. is a
division of Games2Win.

About Games2Win

Founded in 2007 and based in Mumbai, India, with offices in the USA,
Games2Win is a global top 20 online gaming business. One of the fastest
growing flash games destinations in the world, Games2Win attracts more than
five million unique visitors a month from across the globe.Games2Win also
operates Inviziads - an in-game ad network that reaches out to more than 25
million unique consumers a month across over 6,500 websites. The company is
funded by Clearstone Ventures and Silicon Valley Bank.

U.S. Media Contacts:
    Andrea Schneider / Karen Blondell
    +1-917-769-6060 / +1-310-325-6405
    alsnyc@yahoo.com / kblondell@sbcglobal.net

    Sales Contacts:

    USA:
    Steve Tucker - VP Business Development
    E-mail: steve@games2win.com
    Phone +1-917-605-9366

    INDIA
    Raj Menon - COO
    E-mail: raj@c2w.com
    Phone +91-9820322572