Nintendo made an announcement today that by 2012 they expected to sell as many as 35 million Wii consoles in the US alone. That figure would put place the console near the record 38.2 million US PlayStation 2s sold to date.
So far, 2.5 million units have been sold, higher than the Playstation 3 but still lower than the Xbox 360 which was released in 2005.
Nintendo also told Bloomberg News that they had no plans for price cuts, as a price cut would cause supply shortages.
The company also stated they feel the market favors the simplicity of the Wii over rival consoles.
"We're starting to see in the performance of the PS3 and Xbox 360 that that's not necessarily motivating the market the way it used to," Nintendo of America marketing head George Harrison told Bloomberg. "So we're going to start work on future technology only when we believe it's necessary."
Nintendo concluded by noting that 14 new games will be released in the 3rd quarter 2007, most of which will take advantage of the Wii's motion-sensing capabilities.
Source:
BetaNews
Nintendo also told Bloomberg News that they had no plans for price cuts, as a price cut would cause supply shortages.
The company also stated they feel the market favors the simplicity of the Wii over rival consoles.
"We're starting to see in the performance of the PS3 and Xbox 360 that that's not necessarily motivating the market the way it used to," Nintendo of America marketing head George Harrison told Bloomberg. "So we're going to start work on future technology only when we believe it's necessary."
Nintendo concluded by noting that 14 new games will be released in the 3rd quarter 2007, most of which will take advantage of the Wii's motion-sensing capabilities.
Source:
BetaNews
