AfterDawn: Tech news

Wii now costs 45 percent less to manufacture

Written by Andre Yoskowitz (Google+) @ 07 Apr 2009 11:12 User comments (10)

Wii now costs 45 percent less to manufacture According to a note from analysts over at Credit Suisse, manufacturing costs for the Nintendo Wii have dropped 45 percent since the console launched in late 2006.
Analyst Koya Tabata, speaking to the Financial Times, added that Nintendo could now choose to cut the price of the Wii and still make money, while at the same time stimulating new sales. Tabata also noted that the firm believes Nintendo will release lower-priced models for emerging markets such as South America.

Doing the math shows that even with the current exchange rate for Yen-Dollar, the Wii only costs about $140 USD to make. The console is sold for $250 USD in all regions it is available.

Previous Next  

10 user comments

17.4.2009 11:42

Holy hell, only $140 to make? Lets hope for a price drop then I might consider once again to get a Wii specifically for VC.

27.4.2009 18:42

Don't get your hopes up...this IS Nintendo after all.

38.4.2009 8:27

Originally posted by Amak:
Don't get your hopes up...this IS Nintendo after all.
Very good point. =\

48.4.2009 8:52

Will cost 15% (at least) less to buy?

58.4.2009 12:26

if this is true, we could see the Wii price anywhere Between $160-$180

my guess is $175

68.4.2009 14:12

If and I do mean IF Ninty was to price drop I don't see them going below $200. Below that will not be for still a while...unless they REALLY want to hurt Sony and more so MS (in terms of current rush sales not long term).

78.4.2009 21:46

I doubt Nintendo drops the Wii's price when demand for a Wii is still very high.

89.4.2009 2:16

I see a price drop at least by Christmas time. Wiis are still a fairly hot item, but the crazy demand and shortages are over. I see plenty of Wiis in stock in every store I got to that sells them.

99.4.2009 12:36

That's true. But Nintendo is making a sweet profit now while SONY and I think M$ (Xbox 1 lost them lots of money) are still in the red console gaming wise. Who cares about the race when you're profiting handsomely? The soccer moms and other non-traditional gamers may abandon them if and when the wiifad ends but Nintendo will always have their Nintendo fanboys and children who will buy anything Nintendo. I say that Nintendo is not going to cut until they feel threatened by M$ and SONY. An Arcade 360 is cheaper than a Wii (no hard drive sucks but still) and yet Wii is still going strong with the inflated price point. This isn't the first time Nintendo kept a system at an inflated price. The DS Lite launched at $130 three years ago and it's still $130. I doubt a $300 PS3 would make a difference either on the Wii here. Not until the Wiifad dies down here like it has in Japan. If it ever will before the next gen.

This message has been edited since its posting. Latest edit was made on 09 Apr 2009 @ 12:37

1011.4.2009 9:15

Hmm... They're really making the moola in the UK then, what with the recent increase in price of the Wii.

Comments have been disabled for this article.

News archive