
Initially only 25 Target stores will be getting the expanded Apple displays. Presumably that will be expanded if it proves to be a profitable move. It will be particularly interesting to see if desktops or laptops might be added to their existing selection of iPods, iPhones, and iPads.
This change was announced alongside the addition of a number of boutique shops being added to various Target locations to showcase exclusive products from various local businesses. Presumably both are part of an attempt to move Target more into department store territory and away from discounters like Walmart.