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Australia to grill Apple, Microsoft and Adobe on high prices

Written by James Delahunty @ 11 Feb 2013 5:48 User comments (15)

Australia to grill Apple, Microsoft and Adobe on high prices

Tech giants summoned to answer Australian Federal Government's questions on prices.
Australians are paying more than Americans for tech products and software, and the Australian parliament wants to know why. It has summoned Apple Inc, Microsoft Inc and Adobe Systems Inc to answer questions about prices in the country before a committee on March 22, 2013.

Leading the charge for answers from the tech giants is Labour representative for Chifley, Western Sydney, Ed Husic, who said it should not have come to a subpoena. He had previously raised questions about the amount of corporate tax paid by Apple in Australia, generating UAD$6 billion in revenue and paying only UAD$40 million in tax.

Now he wants to know why Australians pay so much more for hardware and software than their United States counterparts, despite a stronger Australian dollar. For example, Apple's 16GB iPad (WiFi model) sells in Australia for AUD$539, compared to US$499 in the United States. It is a similar story for Microsoft's software products, such as Office, which sell for a considerable mark-up over U.S. prices.



In May 2012, a committee was setup to probe the higher prices, and all three tech firms were invited to participate. Of course, none of them did, and reportedly blamed each other for not showing up.

Now that it has come to a subpoena, it could mean contempt of parliament charges if any choose not to show up, with fines and possible jail time a consequence.

"The companies have blamed each other for not appearing. One will say 'we're not going to appear if the other is not going to appear'. So we've cut straight to the chase and said we'll just summons you," Husic is quoted by Reuters.

The higher prices down under is estimated to cost Australian SMEs an extra AUD$10 billion a year in expenses.

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15 user comments

111.2.2013 06:32

it's simple if you didn't have pal and have to in code the software for pal and have to do different updates because of the government restrictions in the country then things would be cheaper but because these restrictions are in place means more money because tech companys are having to dumb down there products

211.2.2013 07:03

Don't forget the high tariffs...I've shipped stuff to friends down under and between shipping and taxes it ended up being about the same as if they had bought in Australia.

311.2.2013 12:00

megadunderhead, that is stupid as over half the world uses pal. if you don't know what you are talking about then don't post.

411.2.2013 12:34

@ mega
i see nothing in the article that refers to any PAL item so does not apply

@ killer
shipping single items now & then i would expect to pay at least 3-4 times more than i would in bulk regularly possibly they pay even less for the amount that gets shipped daily.Microsoft dropped the price of i think win 7 last year in china to 20 dollars assuming that's a retail copy , reason was to compete with piracy that right there is a slap in the face for everyone else on the planet,obviously the paper trail needs to be followed to find out where costs if any are being gouged,tho the ipod in this article seems to be an ok price


511.2.2013 17:24

Originally posted by ddp:
megadunderhead, that is stupid as over half the world uses pal. if you don't know what you are talking about then don't post.

Pretty much the unattainable forum holy grail, no?

611.2.2013 17:32

can't remember who's sig it was tho i submit its worth 10,000. gamer points:

"there's no place for sound logic on the internets"

711.2.2013 17:33

Killer is pretty much right: tariffs, regulations, distance, supply and demand, as well as support costs, all factor into the final cost. Also how the competition marks their MRSP in each country sold to plays a factor: so MS can turn and say but Apply charges this, in turn Apple points the finger back, and anyone in between points their fingers at the other two. It's no wonder they didn't show up as that's exactly what would happen. It's dirty, greedy and no different than other markets in competition to each other, take telecom and ISP companies as examples.

811.2.2013 22:51

Distance??... give me a break. We aren't THAT far from the Asian factories.

They are price gouging here and they know it. And we know it that's why they are being subpoenaed.

I have to laugh, on many sites I select to pay in US$ coz it's about half the price or more. It's a joke.


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This message has been edited since its posting. Latest edit was made on 12 Feb 2013 @ 7:54

911.2.2013 23:30

we have the same problem in canada & not just apple\microsoft. same things sold in the us as in canada costs 20-50 percent in the us compared to canada. ski-doos made in canada but sold in the states costs $1000's less then if sold in canada. same goes for cars & other stuff.

1012.2.2013 03:12

It's around $50 USD to ship stuff from the US to Australia, that's pretty much the starting point it's only higher if it's a real heavy item.

The AUD is higher than the USD not by heaps but things should be slightly cheaper, have all these US companies doing ADs in Australia to buy stuff from their or go on hols over there, so some companies are going to where the money currently is.

I'll Also note Planetside 2 cheapest rate for points is $5USD for 50 points but in AUD it's $6 for 50 points.

have lots of that happening when it should be a bit cheaper.

1112.2.2013 04:45

i can understand 2nd hand cars being a lot cheaper in uk or usa than australia due to the population.
games and game consoles are more expensive here compared to usa.alot of electrical goods on amazon are cheaper than australian prices.
think 1 of the issues is australians have money and companies know we have money so charge a higher rate for the same product.
windows 7 home edition was just over the $100 mark in 2010 when i got it.
apple products here are cheaper if you order than from usa.
from what i have heard the latest editions of photoshop in canada are very high priced as i chat to a graphics designer from canada online.not sure what the australian prices are.

1212.2.2013 08:12

Originally posted by xtago:
It's around $50 USD to ship stuff from the US to Australia, that's pretty much the starting point it's only higher if it's a real heavy item.
Weird, I've had lots of different things posted from the States and the most I've paid is about $25 and that's NOT for each item that's per order.

No, this is not confusing eBay pricing but, say for example, for a bunch of SSDs direct from Crucial. $25 postage for the lot.
http://www.crucial.com/store/international_shipping.aspx

1312.2.2013 08:13

Quote:
we have the same problem in canada & not just apple\microsoft. same things sold in the us as in canada costs 20-50 percent in the us compared to canada. ski-doos made in canada but sold in the states costs $1000's less then if sold in canada. same goes for cars & other stuff.
Flaherty tho is pressuring Harper and his cabinet to end all tariffs to the US because its costing Canadians more than just $ but also jobs. Should this push result in action, we could be seeing much closer price matching as only shipping and stocking would be the difference in pricing.

1415.2.2013 15:22
Worstnightmare
Unverified new user

A good example what we pay down under - I bought a Panasonic projector from the states - it cost me landed $2000. The exact same projector here in Australia was $4500! I do not have to worry about voltage differences (It is multi-voltage) nor PAL/NTSC issues (It is all automatic depending on the input).
Why the price difference?!
I also buy just about all my movies from the US - the blu-ray discs are soooo much cheaper - and quite a lot of the time the US has better editions as well....

@mega - please do a little more research and you will see the issues.

It has also been reported here in Australia that it is cheaper for an Australian to fly to the US to buy some of the Adobe software products than it is to buy it here

1516.2.2013 09:34

Originally posted by Worstnightmare:
I also buy just about all my movies from the US - the blu-ray discs are soooo much cheaper - and quite a lot of the time the US has better editions as well....
Why not? All the TVs have variable input now and NTSC 720p and 1080p is 20% faster than Pal HD... I don't blame you. Region coding could be a problem but AnyDVD can crack that on a MC pooter.


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