AfterDawn: Tech news

Netflix is en route to top all network channels in viewership

Written by Matti Robinson @ 26 Jun 2015 11:23 User comments (4)

Netflix is en route to top all network channels in viewership

Netflix's rate of expansion and popularity in the US and beyond has been impressive the past few years. It has challenged cable channels like HBO but new analysis suggests that network channels are the next target.
FBR Capital analyst Barton Crockett said that according to the first quarter numbers Netflix is on par with ABC and NBC. The streaming giant which is not included in the Nielsen ratings would score an average of 2.6 with its three month 10 billion hours streamed, says Crockett.

Disney's ABC and Comcast's NBC are at same 2.6 but their ratings are declining unlike Netflix's viewership. Netflix recently announced it will be expanding to Spain and Portugal in October which will increase the impressive "40%-plus compound annual rate" Crockett told investors about.

Tags: Netflix nbc ABC
Previous Next  

4 user comments

126.6.2015 12:59

This is not an apples to apples assessment. Network TV is bound by a schedule unlike Netflix's on demand business model. Now if you wanted to compare TV shows ratings.... I'm sure that game of thrones would destroy anything that Netflix has to offer.

226.6.2015 13:19

I'd say the comparison is quite apt, simply because they're all competing for the same resource: viewer eyeballs and ears. And Netflix has an additional advantage, in that they're ad-free by design; they don't have to please sponsors AND shows play uninterrupted, making viewers happy. Now that they've started producing original, reasonably decent content, they're the power player in the market, for sure.

The networks can't continue to bleed viewers forever. Unless they change their business model drastically, Netflix (and similar content providers) will continue to eat the traditional networks' lunch.

327.6.2015 06:46

The biggest advantage that Netflix has is that they have a steady cash flow because they are a subscription service.... While traditional networks have to play commercials to pay the bills. And since the networks are a separate from the cable companies and satellite services.... I would love to see Netflix survive if ISP ever started to charge customers per Gigabyte. Netflix would wither and die.

428.6.2015 14:41

Quote:
ISP ever started to charge customers per Gigabyte
They already do, but typically that's after you go over your monthly cap, also known as "overage charges". However ISPs typically masquerade it as necessity to save on resources without needing to prove that there is even a warranted need for such a thing. Sadly "unlimited" data packages are not offered everywhere and ISPs sure as hell would charge strictly / GB if they could get away with it; but the public backlash would be too huge.

Comments have been disabled for this article.

Latest news

Does your phone rattle? Here's why it happens Does your phone rattle? Here's why it happens (25 Aug 2024 8:30)
When you shake your phone and hear a light rattle, clatter, or jingle, it's likely not broken. The culprit is probably the optical image stabilization (OIS) system in your phone's camera, meaning everything is functioning as it should.
2 user comments
CEO of Messaging App Telegram Arrested in France CEO of Messaging App Telegram Arrested in France (25 Aug 2024 7:12)
French authorities have detained Pavel Durov, CEO of the messaging service Telegram, amidst an ongoing investigation to determine whether Telegram moderates its platform adequately.
1 user comment
Roborock S8 MaxV Ultra review - obstacle avoidance doesn't work as it should, otherwise almost perfect robot vacuum Roborock S8 MaxV Ultra review - obstacle avoidance doesn't work as it should, otherwise almost perfect robot vacuum (15 Aug 2024 5:37)
We put the Roborock S8 MaxV Ultra through a very, very long review process. The $1800 mopping robot vacuum is almost perfect, but its obstacle avoidance was surprisingly bad, considering the price - and compared to its competitors.
End of an era: Sony to cease production of recordable Blu-ray discs End of an era: Sony to cease production of recordable Blu-ray discs (14 Jul 2024 5:31)
Sony has announced that it will cease the production of consumer-grade, recordable Blu-ray discs.
Sharge x OnePlus Pouch review: Beautiful power bank that supports SuperVOOC charging Sharge x OnePlus Pouch review: Beautiful power bank that supports SuperVOOC charging (14 Jun 2024 5:37)
In our review, we take a look at Sharge's power bank that supports OnePlus SuperVOOC quick charging technology as well as standard USB PD charging. It has small design flaws, but despite those, the Pouch is very nice product.
1 user comment

News archive