Supercell, the major mobile game maker, is shutting down 'Smash Land' this month, a surprise flop for the company.
The developer behind Clash of Clans, Boom Beach and Hay Day will completely discontinue the game on September 1st.
Smash Land launched just three months ago but could not gain any traction. Clash of Clans remains the top-grossing game for Android and iOS, Boom Beach is #6 and Hay Day is #16, and Supercell was hopeful they had another hit.
"Despite its popularity and positive feedback from players, it was proving difficult to reach the high standards set by our other games," the company said. "We did not want to continue for the sake of continuing as that is not the Supercell way. We won't be accepting any new purchases from today (Wednesday 1 July 2015) and the game will fully shut down on Tuesday 1 September 2015."
Source:
VB
Smash Land launched just three months ago but could not gain any traction. Clash of Clans remains the top-grossing game for Android and iOS, Boom Beach is #6 and Hay Day is #16, and Supercell was hopeful they had another hit.
"Despite its popularity and positive feedback from players, it was proving difficult to reach the high standards set by our other games," the company said. "We did not want to continue for the sake of continuing as that is not the Supercell way. We won't be accepting any new purchases from today (Wednesday 1 July 2015) and the game will fully shut down on Tuesday 1 September 2015."
Source:
VB
