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Disney bans Netflix ads ahead of streaming service launch

Written by James Delahunty @ 04 Oct 2019 2:11

Disney bans Netflix ads ahead of streaming service launch

It has been reported that Disney has blacklisted Netflix ads across multiple of its properties as it prepares to jump into the streaming deep end.
Disney is soon to make quite the splash with Disney+, its video streaming service that will go head to head with the big boys including Netflix, Amazon, and others. According to the Wall Street Journal, Disney had informed employees earlier this year that it would not accept any advertisements across its services for any rival streaming services.

In the meantime, it has reportedly come to a compromise with every streaming service except for one pretty significant rival: Netflix. The WSJ reports that Netflix ads are not permitted across Disney's TV networks ahead of the launch of Disney+.

Disney+ was launched in the Netherlands on September 12, and will be launched in the United States and Canada on November 12, followed by Australia and New Zealand on November 19. It focuses on film and television content (incudling original programming) from its properties, including Disney, Pixar, Marvel, Star Wars, National Geographic, and 20th Century Fox.

Disney+ has launch support on web browsers on PCs, apps for iOS, Android, Apple TV and also on Roku, PS4, and Xbox One. Chromecast support is also available, though it is not available for Amazon devices like the Fire TV.

Tags: Disney+
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