AfterDawn: Tech news

Microsoft, Yahoo "gain" market share in May

Written by Andre Yoskowitz @ 11 Jun 2010 11:26

Microsoft, Yahoo "gain" market share in May ComScore has reported this week that both Yahoo and Microsoft "gained" share in the U.S. search market for May, although both companies appear to be using gimmicks to distort the numbers in their favor.
By the numbers, Google remained the clear leader but share fell from 64.4 percent in April to 63.7 percent in May. Yahoo gained share, from 17.7 percent to 18.3 percent. Microsoft's Bing jumped to 12.1 percent, from 11.8. AOL fell marginally from 2.4 percent to 2.3.

BusinessInsider reports, however, that both companies are "gaming" the stats, by placing thousands of links on their respective homepages that are search queries pretending to be content.

Additionally, the companies have been creating image slideshows as search engines, as well, in an effort to get additional clicks.



Analyst Ben Schachter of Broadpoint Amtech says without the tricks, real search traffic numbers would have shown Yahoo falling to 16.6 percent, Microsoft holding flat at 10.8 percent and Google gaining to 66.4 percent.

Following the revelations, comScore says it will change the way it accounts for share, so the industry does not consider their work worthless.

Previous Next Write a comment
Comments have been disabled for this article.

Latest news

Roomba Combo j7+ review - Clever trick allows robot vacuum finally to tackle home with rugs and carpets Roomba Combo j7+ review - Clever trick allows robot vacuum finally to tackle home with rugs and carpets (06 Jun 2023 9:19)
Roomba Combo j7+ is the very first Roomba model to combine robot vacuum with mopping features. And Roomba Combo j7+ does all that with a very clever trick, which tackles the problem with mopping and carpets. But is it any good? We found out.
Neato, the robot vacuum company, ends its operations Neato, the robot vacuum company, ends its operations (02 May 2023 3:38)
Neato Robotics has ceased its operations. American robot vacuum pioneer founded in 2005 has finally called it quits and company will cease its operations and sales. Only a skeleton crew will remain who will keep the servers running until 2028.
5 user comments
How to Send Messages to Yourself on WhatsApp How to Send Messages to Yourself on WhatsApp (20 Mar 2023 1:25)
The world's most popular messaging platform, Meta-owned WhatsApp has enabled sending messages to yourself. While at first, this might seem like an odd feature, it can be very useful in a lot of situations. ....
18 user comments
How to Enable Bluetooth on Stadia Controller How to Enable Bluetooth on Stadia Controller (11 Feb 2023 1:04)
Google shut down its streaming game service Stadia late last month and this means that some people have Stadia controllers lying around that seem to be of no use. That is fortunately not the ....
2 user comments
Guide: How to Kick Unwanted Guests from Your Netflix Account Guide: How to Kick Unwanted Guests from Your Netflix Account (26 Jan 2023 2:14)
Sharing a Netflix account with a person in a different location is possible and indeed very common, although the company doesn't necessarily enjoy this behavior from their customers. However, ....

News archive