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Samsung gets out of notebook business, at least in Europe

Written by Andre Yoskowitz (Google+) @ 25 Sep 2014 13:04

Samsung gets out of notebook business, at least in Europe In what appears to be an ongoing theme in the industry, electronics giant Samsung has bowed out of the notebook business, at least in Europe.
The company has halted sales of its Ativ Windows 7/8 notebooks and its popular Chromebooks, as well. The move is not too surprising given the company's lack of new devices in the past months, and no announcements at the recent IFA event.

"We quickly adapt to market needs and demands. In Europe, we will be discontinuing sales of laptops including Chromebooks for now. This is specific to the region and is not necessarily reflective of conditions in other markets," said a Samsung spokesperson.

Sony was the last major manufacturer to get out of the market, selling its once-popular Vaio line and slashing jobs.

"We will continue to thoroughly evaluate market conditions and will make further adjustments to maintain our competitiveness in emerging PC categories," concluded the spokesperson.


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