Another Blu-ray player with Blockbuster On Demand support - too little too late?
US video rental giant Blockbuster just announced the Onkyo BD-SP808 Blu-ray player, set to ship to retailers in September, features a client for their online video service, Blockbuster On Demand.
Blockbuster On Demand is already supported on a handful of players from Phillips, Samsung & Toshiba, as well as a range of other devices including TiVo DVRs and the Archos 605 portable media player. There is also a client for Windows.
Unlike the Netflix Watch Instantly service, which offers unlimited viewing of mostly catalog titles and TV shows, Blockbuster On Demand rents and sells individual titles, including many new releases.
Blockbuster is favored with support from movie studios in the form of earlier access to new releases because this is sees as a tool to keep Netflix and Redbox from dominating the home video landscape. But Blockbuster's failure to compete with either company has led them to bankruptcy.
Blockbuster's plans for success in the on demand rental space may also be in trouble if rumors about Apple expanding their iTunes rental operation are true.

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The long awaited Netflix Watch Instantly client for the iPhone and iPod Touch has finally arrived.
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Starting today, kiosks from Redbox will be offering Blu-ray discs for rental in addition to DVDs.





